Microblog: 84% of Vegans & Vegetarians Eventually Go Back to Eating Meat

In 2014, a U.S. study of over 11,000 former and current vegans and vegetarians found that 84% of plant-based dieters eventually ate meat again.

📚This research was not done by the meat industry but the U.S. Humane Research Council that performs research for animal protection groups (PETA). The findings showed that these groups should not recommend people to become vegan or vegetarian.

🥗The more effective, long-term strategy would be to recommend a very low meat-diet.

🌱And plant-based advocates are taking this to heart.

🔸We are seeing plant-based food options in fast food locations.

🔸We hear about meatless Mondays.

🔸Even James Wilkes (Game Changers) recommends a plant-based diet, not a plant-only diet.

📖In @CarnivoreCure, I cite a study where less than 5% of Americans identify as vegan or vegetarian.

👥In 2014, that number was even less. In fact, 88% of the U.S. population has never been vegan or vegetarian.

💰While we think the plant-based movement is growing, they are a small population. They just have great marketing efforts with all the celebrity-corporate-backed money.